Greg Ceccarelli

Co-founder & CPO, SpecStory · before that CPO at Pluralsight; GitHub, Dropbox, Google

Intent is the new source code.

I help teams build useful software by steering agents and proving the result. I call this agentic engineering. It's the focus of SpecStory, my teaching, writing and advising. I co-organize D.C. AI Tinkerers, come to an event.

Book an advisory call

Want to clarify anything first? Email me.

Read my writing

New live course

Maven

Hardcore Agentic Engineeringfor builders who ship.

Stop trusting the green checkmark. Driving agents is the engineering skill with the highest ceiling right now, and the unit of review is a goal, not a diff. I teach it the way we practice it at SpecStory: you build a real agentic harness, run it on your own repo, and walk out proving your agent's work before you push.

Bring a repo you care about. Everything else is provided.

Three weeks
from a first agent loop to a verified, deterministic gate.
Your repo
brief the goal, steer the run, verify the result, every week.
Live in Stoa
the build room we made at SpecStory. Not Zoom.
Demo Day
you ship, and you prove it before you push.

Products, OSS & AI Video

unmint preview card

Beautiful Mintlify-style docs, minus the price tag. An open source alternative.

deadreckon preview card

Run your coding agent unattended, and trust the result. A supervision harness with a watchdog gate the agent can't fool.

findunmet preview card

Type a topic, get a cited report on real market pain across Reddit, X, YouTube, and the open web.

tny.dev preview card

The API-first link shortener built for AI agents.

AI Video preview card

Explores my side obsession: AI filmmaking, text-to-video generation, and the strange new frontier where words become worlds.

Subscribe on YouTube

Also: OBBBA Reader, Hear the Headlines, and Gregslist.ai.

Speaking

Fortune's Path

Episode notes ↗

Jun 2026 · Cut twice, measure once: why it's better to be fast than perfect.

Vanishing Gradients

Watch on YouTube ↗

Mar 2025 · Building the future: how AI is transforming who can create software.

Get to know me

Advisory

A paid working session on your actual decision: positioning, product strategy, build versus buy, how your team ships with AI.

Book an advisory call

Email me to clarify anything first.

SpecStory

You don't write prompts. You author intent. SpecStory saves, searches, and shares your AI sessions.

Visit specstory.com ↗

Writing

Books, essays, and field notes: 25 Patterns in Agentic Engineering, Goal Engineering, and weekly Meditations on Tech.

Browse the writing